Could Faux-Leopard Print Save Big Cats?

National Geographic's Unlikely Leopard
(Image credit: © Beverly Joubert)

A staple of 1940s fashions could help save leopards from poachers.

A big cat conservation group is handing out faux-leopard print capes to residents of South African communities who wear the real animal skins for ceremonial purposes. The hope is that the synthetic skins will reduce demand for real leopard skins, thereby reducing poaching of the majestic animal.

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Tia Ghose
Editor-in-Chief (Premium)

Tia is the editor-in-chief (premium) and was formerly managing editor and senior writer for Live Science. Her work has appeared in Scientific American, Wired.com, Science News and other outlets. She holds a master's degree in bioengineering from the University of Washington, a graduate certificate in science writing from UC Santa Cruz and a bachelor's degree in mechanical engineering from the University of Texas at Austin. Tia was part of a team at the Milwaukee Journal Sentinel that published the Empty Cradles series on preterm births, which won multiple awards, including the 2012 Casey Medal for Meritorious Journalism.