Volume Knob Found in Brain

Do Subliminal Messages Really Work?

Highways in the brain thought only to transport information passively from one brain cell to another can actually boost or dampen the traveling signal, a new study suggests.

The results, found in mice, could explain how nicotine in cigarettes enhances mental sharpness in humans, a phenomenon documented in several past studies.

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Managing editor, Scientific American

Jeanna Bryner is managing editor of Scientific American. Previously she was editor in chief of Live Science and, prior to that, an editor at Scholastic's Science World magazine. Bryner has an English degree from Salisbury University, a master's degree in biogeochemistry and environmental sciences from the University of Maryland and a graduate science journalism degree from New York University. She has worked as a biologist in Florida, where she monitored wetlands and did field surveys for endangered species, including the gorgeous Florida Scrub Jay. She also received an ocean sciences journalism fellowship from the Woods Hole Oceanographic Institution. She is a firm believer that science is for everyone and that just about everything can be viewed through the lens of science.