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We tested Canon’s $10,000 wildlife zoom — can it replace a prime lens?

We spent a week with the Canon RF 100-300mm f/2.8L IS USM lens to find out if it’s really worth the eye-watering price tag.

Canon RF 100-300mm f/2.8L IS USM lens against green foliage
(Image credit: Kimberley Lane)
Live Science Verdict

A frankly out-of-this-world lens capable of producing breathtaking wildlife shots thanks to the sublime quality of the glass and constant f/2.8 aperture. It has the versatility of a zoom lens with the image quality of a prime. But with such a high price tag and a somewhat niche focal length, it’s likely going to be completely out of reach unless you’re a pro (or you have serious money to spend on your hobby).

Reasons to buy
  • +

    Constant f/2.8 aperture

  • +

    Excellent for low-light wildlife photography or indoor sports

  • +

    Not too heavy compared to similar alternatives

  • +

    More versatility than a prime lens

Reasons to avoid
  • -

    Costs the price of a decent used car

  • -

    Not the best choice for distant wildlife

  • -

    Value for money is questionable

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When it comes to the "silly money" category of lenses, they are typically those ridiculously long prime lenses that make your arms ache just by looking at them. They provide incredible image quality but lack the versatility of a zoom. Enter the Canon RF 100-300mm f/2.8L IS USM: With a constant f/2.8 aperture throughout the entire 100-300mm focal range, this lens is a serious contender for wildlife pros and sports photographers.

Of course, at an eye-watering $10,500, it's not for everyone. It's not even for "many people"; it's for a select few who either have serious money lying around or make serious money from photography, where a lens of this caliber would be a sensible investment. Still, we took it for a test drive to see just how much better the performance is compared to the more reasonably priced wildlife zoom lenses.

Kimberley Lane
E-commerce writer

Kimberley Lane, E-commerce writer for Live Science, has tested a wide range of optical equipment, reviewing camera gear from Sony, Canon, OM System and more. With over 6 years of photography experience, her skills span across landscape and seascape photography, wildlife, astrophotography and portrait work. Her photos have been featured in a number of national magazines, including Digital Camera World and Cosmopolitan. She has also contributed to our sister site Space.com and Tech Radar, and she regularly uses binoculars and telescopes to stargaze in the dark skies of South Wales.

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