Final chance to save 73% on the top-rated hum by Colgate electric toothbrush this Prime Day

One of our favorite electric toothbrushes has plummeted in price thanks to Amazon Prime Day - now just over $20.

Image shows Hum by Colgate brush, and the app
(Image credit: Amazon)

Amazon Prime Day is always a good time to buy a new electric toothbrush. This year, our pick of the deals is the 73% reduction on one of our favorites, hum by Colgate, which sees the price dropping from $69.99 to $21.75 — that's the cheapest we've seem the hum by nearly $10. Prime Day 2023 ends at midnight PT today, so cash in while you still can and get a premium toothbrush for more than half the price.

This app-driven smart toothbrush made it into our guide to the best electric toothbrushes, having impressed our tester who tried it out earlier this year. Our tester found that the light and compact design made it easy to maneuver, allowing them to access every nook and cranny without jabbing at the gums like other brushes with larger heads. It also doesn’t take up too much space on your bathroom shelf, which is always a bonus. Bluetooth connectivity allows you to record your brushing and track which areas you need to clean further in the app. We awarded it 4.5 stars out of 5.

hum by Colgate Electric Toothbrush & Case Was $79.99, Now $21.75 at Amazon

hum by Colgate Electric Toothbrush & Case Was $79.99, Now $21.75 at Amazon

You can’t miss this offer - hum by Colgate Electric Toothbrush is now 73% cheaper on Amazon. This beautifully designed and powerful toothbrush is one of the best electric toothbrushes we've tested and comes with a 2 minute timer, three operating modes, a handy carrying case and a replacement head. Its compact size makes it perfect for travelling. Available in black, blue and purple color.  

Live Science: ★★★★½ | Tech Radar: ★★★★

Price check: Target $69.95 | Walmart $46.74

Lou Mudge
Health Writer

Lou Mudge is a health writer based in Bath, United Kingdom for Future PLC. She holds an undergraduate degree in creative writing from Bath Spa University, and her work has appeared in Live Science, Tom's Guide, Fit & Well, Coach, T3, and Tech Radar, among others. She regularly writes about health and fitness-related topics such as air quality, gut health, diet and nutrition and the impacts these things have on our lives. 

She has worked for the University of Bath on a chemistry research project and produced a short book in collaboration with the department of education at Bath Spa University.