People Pick Fairness Over Best Interests

In a new study, thirsty people rejected an offer for a drink of water if they knew one of their fellow research subjects would get a much bigger glass, suggesting people sometimes overlook their own best interests to take a stand against unfairness.

Researchers at the Wellcome Trust Centre for Neuroimaging at University College London recruited 21 healthy participants for the small study and made 11 of them very thirsty by drip-feeding them a salty solution. The subjects were then told they would be paired with another participant and one of them, the proposer, would get to decide how to split a bottle of water with the other, the responder. That responder could either accept the offer or reject it so that both got nothing and would have to wait another hour before getting to drink.

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