Real Cookies Butt Heads With Virtual Ones

LOS ANGELES -- Between the crunch, the buttery feel in your mouth and the rich taste, cookies seem pretty perfect already. But they're not quite perfect enough for Takuji Narumi of Tokyo University. Here at the SIGGRAPH computer animation and interactive technology conference, Takuji and his team unveiled their Meta Cookie system, which uses virtual reality to try to control the flavor of a cookie.

The Meta Cookie system takes advantage of a principle that any good chef knows: We taste with our eyes and nose before any food enters our mouth. By replicating the image of a cookie of a particular flavor through a virtual reality headset, and then reproducing the scent of that cookie using special perfume tubes aimed at the nose, the Meta Cookie can trick the user’s brain into thinking that a flavorless sugar cookie is actually a chocolate or almond cookie.

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Stuart Fox currently researches and develops physical and digital exhibit experiences at the Science Liberty Center. His news writing includes the likes of several Purch sites, including Live Science and Live Science's Life's Little Mysteries.