The 94Fifty basketball
Credit: Infomotion Sports Technologies
A new basketball with built-in sensors promises to improve your shooting skills.
Called the 94Fifty basketball, it is being billed as the "first and most advanced digital sport product that measures basketball skills in real time."
The 94Fifty basketball will be demoed at the MIT Sloan Sports Analytics Conference in Boston on March 1-2, and will be offered through a Kickstarter campaign afterwards.
According to InfoMotion Sports Technologies, the basketball's maker, the 94Fifty uses sensors and algorithms to measure over 6,000 pieces of data per second to create snapshots of how players shoot, handle, or move with the ball.
An associated app for iOS and Android devices can also provide customized workouts to help players improve their skill level and also records shot arc, shot speed, backspin, dribble intensity, and other data.
“One of the advantages of the point-of-force approach is that we measure muscle memory, which develops early and responds rapidly to practice. This allows consumers to engage and remain engaged with their own development because the results can be improved quickly with practice. A skill-based approach also gives us an almost unlimited number of ways for players to compete and engage with others,” said Mike Crowley, CEO of InfoMotion Sports Technologies.